Philip and Sebastian – what began as friendship is now the cornerstone of ayoka. At the age of 16, while still attending high school, the two founders Philip and Sebastian, out of an interest in functional foods, came up with the idea for ayoka.
Although we live in a safe society and the quality of life has reached its peak in our part of the world, more and more people are abandoning their dreams and passions and are becoming unhappy. For Philip and Sebastian the question that posed itself was “why?”.
Why do people squeeze themselves into a mould just to do conform to an image of society, even if that makes them unhappy? The biological origin of happiness or “good mood” comes from our happy hormones, mainly serotonin and dopamine.